Category Archives: Selling Skills

After you begin to capture leads from your website visitors, it’s time to focus on turning them into actual Buyers. Do you struggle with effective sales techniques? Hone your skills in order to turn more leads into sales.

Below you will find articles on how to hone your Selling and Closing Skills.

Sale At First Sight: Appearance Is Everything in Real Estate Marketing

Posted on February 29, 2012 by Lance Myers

Be A Professional: Appearance Is Everything in Real Estate Marketing We are going to revert back to a basic concept today, which many people tend to overlook. Professionalism in your Real Estate Marketing is an essential part of being able to effectively sell a home. Dressing the part is important, but your appearance involves a more comprehensive effort. Factors such as confidence, clothing, grooming, listing presentations/tools, vehicle you drive, and more go into increasing your chances of winning a listing and closing a sale. Like they say, “First impressions are everything.” It’s very important to remember this since you only… Read More »

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Build A Stronger Brand: Utilize Testimonials

Posted on August 5, 2011 by brettd

Build Your Brand: Don’t Be Afraid To Brag If you got it flaunt it…right? Building the strength of your brand is essential when attempting to maximize marketing potential. One of your best resources in doing so are previous clients testimonials. It may seem simple, but you would be surprised at how many business owners fail to exploit the great work they have done. Utilize Different Types of Media: Capture testimonials through a variety of different sources such as video, email, letters, etc. Having a variety of sources will allow you to develop an arsenal of unique content, which you can… Read More »

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Tuesday’s Tip: Don’t Be Afraid To Review Your Weaknesses

Posted on August 2, 2011 by brettd

Tuesday’s Tip Of The Day: Review Your Weaknesses Do you have a mirror…good, now look into it. I want you to take a good look at yourself as a realtor and think of all of things that you do well. Now I want you to list all of the areas where you can improve. A little painful right? Your weaknesses are not something you should be afraid of, but rather viewed as an opportunity for you to better yourself and your business. The ability to turn inward and see where you can improve is what will set you apart from… Read More »

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Sales Skills

Posted on November 23, 2009 by Paul Eastwood

The Sales process takes a qualified sales lead and turns them into a client. Typically, a salesperson gets involved with a potential buyer towards the end of the marketing cycle – actually at the point where the client has clearly got a need, and a budget and is generally ‘qualified’. The role of the salesperson is to CLOSE THE DEAL! A professional salesperson is most likely to be someone who is a great listener, rapidly develops empathy with the client and has a passionate belief in the excellence of their service or product. A successful salesperson requires: Expertise in the… Read More »

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