Category Archives: Listings Marketing

How can you be sure you are driving the right type of visitors to your website, and getting your property listings in front of as many potential Buyers as possible?

The following articles will give you some insight as to how Buyers are searching for properties, and how you can make sure your listings are being seen.

4 Tips to Leveraging Video in Your Real Estate Marketing Strategy

Posted on November 30, 2011 by Lance Myers

It is widely known in other industries that video is one of the fastest growing mediums from which people receive their information online. However, for some reason it is highly underutilized in real estate marketing strategies. In order to help you get a leg up on your competition we have compiled the following list of 4 simple ways you can utilize video in your real estate marketing strategy. 1) Potential buyers love visual aids. – Property Walkthroughs Virtual slideshow tours are great and should definitely be used, but why not add a video walkthrough of your property? You can never… Read More »

Posted in How To, Listings Marketing, Sales and Marketing, Social Media Marketing, Website Marketing | Tagged , , , , , | 1 Comment

Beginner’s Guide to Setting up a YouTube Channel for your Real Estate Marketing

Posted on November 4, 2011 by Lance Myers

In a recent blog post we detailed 8 quick tips on using YouTube to sell homes and supplement your real estate marketing strategy. It is a must-read for any real estate professional who is looking to separate themselves from their competition. While they are all excellent tips, we have received a lot of feedback from people wondering how to even set up a YouTube channel in the first place, in order to put the 8 tips into action. Not to worry! Below is a beginner’s guide to setting up your own YouTube channel to help with your real estate marketing… Read More »

Posted in How To, Listings Marketing, Social Media Marketing | 4 Comments

Google’s Tools for Real Estate Professionals

Posted on October 25, 2011 by Lance Myers

When the average home buyer first sits down in front of their computer during their quest to find that perfect home, where do you think they start? That’s right – Google. Did you know that besides being a great place for buyers to find properties, Google also offers a full suite of tools to help real estate professionals reach these potential home buyers? Some of these tools include: AdWords Google Places Maps Google Profile YouTube Google Sketchup Google Apps Google Earth Read the complete list of Google’s tools for real estate professionals and learn about how they can help you… Read More »

Posted in How To, Lead Capture, Links and Resources, Listings Marketing | Leave a comment

8 Quick Tips on Using Youtube to Sell Homes

Posted on October 18, 2011 by Lance Myers

At any given moment, there are hundreds of thousands of users watching videos on YouTube. How many times have you been forwarded a link to a funny YouTube video, only to find yourself staying there and browsing additional clips? Many smart real estate professionals have realized the success that comes with effectively using YouTube as a real estate marketing tool. The following are 8 quick YouTube marketing tips that every real estate professional should keep in mind: 1. Include video tours of available properties. While most people know the importance of including pictures on their property listings, many are still… Read More »

Posted in How To, Listings Marketing, Sales and Marketing, SEO and Website Ranking, Social Media Marketing, Traffic Generation, Uncategorized, Website Marketing | Leave a comment

Google AdWords: Click-To-Call Enhancement

Posted on August 11, 2011 by brettd

Enhance Click-To-Call Feature Details: The fine people at Google are always at work trying to improve all platforms that they are involved with. They recently made some changes within Google AdWords of how their Click-To-Call feature functions. It is a great way to drive web traffic to the ever important phone. The new features allow for users to more effectively track clicks-to-calls, organize numbers, and makes any phone number inserted into the ad space a clickable entity. Before, one would need to use call extensions in order to make a phone number clickable. Read below for more details: Dear AdWords… Read More »

Posted in Listings Marketing, SEO and Website Ranking, Website Marketing | Tagged , , , , , | Leave a comment