Category Archives: How To

Clear Instructions on HOW TO do stuff!

SEO vs PPC… Your Real Estate Marketing Guide to 3 Letter Acronyms

December 7, 2011

In many cases, the most effective real estate marketing strategy to generating website traffic can be traced back to SEO (Search Engine Optimization) and PPC (Pay Per Click). At their very roots, the purpose of both SEO and PPC is… Read More »

4 Tips to Leveraging Video in Your Real Estate Marketing Strategy

November 30, 2011

It is widely known in other industries that video is one of the fastest growing mediums from which people receive their information online. However, for some reason it is highly underutilized in real estate marketing strategies. In order to help… Read More »

6 Simple Search Engine Optimization (SEO) Tips for Real Estate Marketing

November 28, 2011

When you became a real estate professional you automatically entered an industry faced with a very high amount of competition. How do you make sure the right people are finding your website instead of your competitors? Search Engine Optimization (SEO)… Read More »

Beginner’s Guide to Setting up a YouTube Channel for your Real Estate Marketing

November 4, 2011

In a recent blog post we detailed 8 quick tips on using YouTube to sell homes and supplement your real estate marketing strategy. It is a must-read for any real estate professional who is looking to separate themselves from their… Read More »

Google’s Tools for Real Estate Professionals

October 25, 2011

When the average home buyer first sits down in front of their computer during their quest to find that perfect home, where do you think they start? That’s right – Google. Did you know that besides being a great place… Read More »